Toronto, Ontario, Canada – October 3rd, 2011
11:21 am (GMT - 5:00) Eastern Time
Constellation Research Inc, a next generation research analyst and advisory firm helping clients achieve business value from emerging and disruptive technologies, announced today that Alan Lepofsky has joined as a Vice-President & Principal Analyst.  With close to 20 years of experience in enterprise collaboration software, Alan is an expert in how social software can be used to improve the core business processes that organizations rely on.

"There is a transformation going on in the way employees connect to their peers, share information and engage with their customers. I'm excited to help companies make educated decisions as they evaluate and ultimately deploy social software. I want to make sure they choose the vendor that provides the best overall fit, instead of just looking at a check list of features." - Alan Lepofsky
Prior to joining Constellation, Alan spent 3 years as Director of Marketing at Socialtext and before that, 14 years in a variety of roles at IBM/Lotus. He's an active blogger and speaker in the Enterprise 2.0/Social Business community, where he shares his thoughts on the business benefits of open communication and collaboration.  Alan graduated from the University of Toronto with a B.A.Sc. in Engineering. His major was Mechanical Engineering with a minor in Business and Entrepreneurship.
Key elements of Alan's research coverage will include:

• Evaluating the enterprise social software landscape
• Augmenting and integrating business process with social software
• Tracking the changes in modern software interfaces including activity streams, visual data representation, mobile access, etc.
• Exploring how enterprise software can adapt patterns from popular entertainment platforms such as videos games, television and movies
• Revealing the impact of new collaboration tools
• Researching the intersections of personal and group productivity
• Documenting and sharing best practices in social business

In addition to the above coverage areas, Alan will be building a social business community on social business within Constellation Research and helping the firm adapt leading practices.
"With so many social media pundits pontificating about fluffy theoretical concepts, our clients expect us to deliver visionary and pragmatic points of view. Alan brings both the industry and enterprise credibility required to delight customers and serve as a strategic advisor to innovators in the social business space.  I'm personally looking forward to the impact he'll bring internally as we adopt leading practices", said R "Ray" Wang, Principal Analyst and CEO.
Please join us in welcoming Alan Lepofsky to the Constellation Research Family and newly expanded Toronto office!
COORDINATES
Twitter: @alanlepo
Linked In: http://ca.linkedin.com/in/alanlepo
Geographical Location: Toronto, Ontario, Canada
Google+: http://www.gplus.to/alanlepo
Email: alepofsky (at) ConstellationRG (dot) com.
 
About Constellation Research, Inc.*
Constellation Research is a leading research analyst and advisory firm guiding organizations and their leaders through the hype and buzz of the latest disruptive technologies.  Constellation takes a holistic approach in achieving business value for board members, marketing, technology, operations, human resource, and finance executives.
The firm’s analysts deliver pragmatic, creative, and impactful research focused on business value, profitability, and market differentiation.  Research analysts bring real world experience, independence, and objectivity to our clients.  Most analysts bring over 2 decades of hands-on experience in working with senior leaders in enterprise organizations.
Constellation serves the needs of buyers and end users who seek insight, guidance, and advice in dealing with a dizzying array of disruptive business models and technologies.  The firm provide the bridge between legacy optimization and future innovation.  Constellation also advises sellers from both the buyer‚s point of view and how to deliver value to their customers.
Constellation builds partnerships with its clients.  The client and their organization’s success is Constellation’s only mission.
Insight. Inspiration. Impact.
*Constellation Research, Constellation SuperNova Awards and the Constellation Research logo are trademarks of Constellation Research, Inc. All other products and services listed herein are trademarks of their respective companies.
Press Contacts:
Contact the Media and Influencers relations team at [email protected] for interviews with analysts.
Sales Contacts:
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Kieran Barr
Email: Kieran (at) ConstellationRG (dot) com
Office: +1.206.409.5009
Twitter: @kierobar

David Stanley
Email:David (at) ConstellationRG (dot) com .
Office: +1.719.357.7826
Twitter: @kiwigate