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Trends: The Battle For CMO Mind Share

Marketing and Advertising Budgets Are The New Land Grab Constellation Research, Inc. predicts that the global advertising market (paid search, display, and classified) will hit $125B by 2015.   While IT budgets continue to stay flat, marketing budgets are up.  Warc’s recent Global Marketing Index (GMI) entered positive territory in March 2012.  Consequently, the heat […]

Posted by R "Ray" Wang on August 2, 2012

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Press Release: Twenty-nine Protostars Recognized In The Constellation SuperNova Awards

First Inaugural Awards Designed to Celebrate the Explorers, Pioneers, and Unsung Heroes Who Successfully Put Technology to Work SAN FRANCISCO, CA, September 20, 2011—Constellation Research, Inc., announces 29 Protostar winners, representing the 2011 SuperNova award semifinalists.  Chosen from a pool of more than 70 applicants, these individuals are recognized as among the few that have […]

Posted by R "Ray" Wang on September 20, 2011

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Research Report: Constellation’s Research Outlook For 2011

Organizations Seek Measurable Results In Disruptive Tech, Next Gen Business, And Legacy Optimization Projects For 2011 Credits: Hugh MacLeod Enterprise leaders seek pragmatic, creative, and disruptive solutions that achieve both profitability and market differentiation.  Cutting through the hype and buzz of the latest consumer tech innovations and disruptive technologies, Constellation Research expects business value to […]

Posted by R "Ray" Wang on January 4, 2011

4 Comments

News Analysis: Jive and Radian6 Partner – Great For Business, But Could Fragment IT Systems

This post was collaboratively written on a wiki with my colleague Jeremiah Owyang whose focus is on customer strategy which encompasses social technologies. Together, we’re covering convergence of the emerging and incumbent technology system.  This entry is also cross-posted on his blog. Jive Offers Brand Monitoring Using Radian 6 -Empowering Companies To Quickly Respond Jive […]

Posted by R "Ray" Wang on September 15, 2009

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