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Research Summary: The Algorithm of You – How IoT Transforms and Differentiates Customer Experience

Using the Internet of Things to Boost Revenue and Deliver a Brand’s Personalized Promise The Internet of Things (IoT) promises to revolutionize the way business is run and to create differentiated customer experiences. IoT allows for the processing of massive numbers of device events and for commingling those events with business and customer events. This […]

Posted by R "Ray" Wang on May 12, 2016

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Event Report: Inside the #SXSW2015 Phenom – Meerkat

Tweeting Live Video Takes Center Stage At #SXSW2015 Live video service Meerkat’s launch may well rise above the fray at this year’s South by Southwest (SXSW) convention.  After slews of invites the two weeks before, the service has taken off.  Early users have found three major use cases as SXSW has proven to be the […]

Posted by R "Ray" Wang on March 14, 2015

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Event Report: Inside The Apple #SpringForward Event

Apple Event Announcements Shows Continued Progression In The Digital Lifestyle The Spring Forward Apple event at Yuerba Buena gardens brought forth a slew of major announcements that pointed to the continued build out of the Steve Jobs “Star Trek” road map. Figure 1. Tim Cook welcomes the crowd at the #SpringForward event The analysis of […]

Posted by R "Ray" Wang on March 9, 2015

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News Analysis: Rumors On Apple’s Foray Into Cars “Project Titan”

Project Titan May Put Apple Into The Auto Business The February 13th, 2015 Wall Street Journal story spotlighted many of the rumors around the developments behind Apple going into the car business.   Framed around challenging Tesla Motors, the story discussed how the Cupertino juggernaut may be putting together an Apple branded electric vehicle.  Vice […]

Posted by R "Ray" Wang on February 15, 2015

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Research Preview: Digital Transformation Services Take Center Stage For 2015

Constellation State Of The State Report: Digital Transformation Services Take Center Stage For 2015 The latest Constellation Research state of the state report explores the impact of digital transformation on the services front. As so many different pieces of the digital transformation space come together, Constellation believes that the Digital Transformation Services category is set […]

Posted by R "Ray" Wang on February 9, 2015

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Trends: 9 Actions to Consider Before 2015 For Digital Transformation

Digital Strategy From The Analysts At Constellation Research Constellation’s year end checklist offers suggestions designed to enable you to take control of your digital strategy in 2015. Consider these actions to ensure you dominate digital disruption in the new year. 1. Matrix Commerce: Scrub your data By Guy Courtin When it comes to Matrix Commerce, […]

Posted by R "Ray" Wang on December 18, 2014

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Research Report: Inside The 2015 Boardroom Priorities (Parts 1 & 2)

Boardrooms In Market Leader And Fast Follower Organizations Rapidly Take Action To Address the Digital Chasm Ahead Constellation Research surveyed over 200 CXO’s and identified 10 board room priorities for 2015. As anticipated, digital transformation has emerged as a significant board room topic and market leaders and fast followers seek guidance on what elements are […]

Posted by R "Ray" Wang on December 16, 2014

5 Comments

News Analysis: Inside the First Industry-Specific Mobile Apps by the IBM MobileFirst for Apple iOS Partnership

The IBM-Apple Partnership Achieves First Milestones On December 10th, IBM and Apple announced the first wave of industry-specific enterprise solutions as part of the IBM MobileFirst for iOS applications.   In a meeting with Fred Balboni, IBM’s general manager of the Apple partnership; and Jeremy Butcher, Apple Marketing and Strategy, Constellation received an update on the […]

Posted by R "Ray" Wang on December 10, 2014

1 Comment

Monday’s Musings: Why The Third Generation Of Enterprise Mobile Is Designed For Digital Transformation

Mobile Is The Main Entry Point For Digital Transformation Mobile initiatives provide an entry point into digital.  Mobile first is more than a mantra.  Why?  By applying design thinking to solving specific and purposeful tasks and processes, organizations can rethink the digital journey with mobile projects.  More importantly, mobile enables organizations to break the silos […]

Posted by R "Ray" Wang on December 8, 2014

4 Comments

Event Report: Answers To The Top 12 Questions About SAP Ahead of #SapphireNow #ASUG2014

In The Era Of Simplification, The Complex Still Remains Complex More than 20,000 customers, partners, and prospects are expected to convene in Orlando, Florida for America’s SAP User Group (ASUG) and SAP’s annual conference known as Sapphire. Co-CEO Bill McDermott hopes to close a chapter in SAP’s history and open a new chapter as the […]

Posted by R "Ray" Wang on May 30, 2014

3 Comments

Monday’s Musings: Why May 12th, 2014 Is One Of The Busiest Weeks In Enterprise Software Conferences

Ten Enterprise Software Events To Check Out And Follow The Week of May 12th, 2014 The Monday after Mother’s day was traditionally the week of the America’s SAP User Group and SAP’s big show, SAPPHIRENOW.  However, this year the 20,000 plus attendee and over 250 partner sponsored show moved to June 2nd in order to […]

Posted by R "Ray" Wang on May 11, 2014

0 Comments

Event Report: Customer Experience Management Alive and Well At Clarabridge Customer Connections #C3Rocks14

Customers Celebrate Success With Customer Experience Management (CXM) Around 450 customer experience professionals gathered at the Fontainebleau Miami Beach resort at Clarabridge’s Customer Connections Event April 28th to April 30th, 2014.  The event brought together professionals passionate about best practices, trends, and techniques in improving customer experience management.  Key customers at the event include major […]

Posted by R "Ray" Wang on May 3, 2014

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Monday’s Musings: What Organizations Want From Mobile

Mobile Is The Entry Point To Digital Business Mobile is a key entry point into digital transformation and digital business initiatives.  Along with cloud, social, big data/analytics, and video, mobile is one of the five pillars of digital.  Mobile is more than the first screen of interaction for many users.  Mobile describes how users expect […]

Posted by R "Ray" Wang on April 28, 2014

5 Comments

News Analysis: Vertical Solutions Extends Customer Experience And Field Service Footprint With Three Partnerships

Vertical Solutions Partnerships Showcase Why Complex Field Service Is A Critical Glue Between ERP and CRM In Improving Customer Experience Announced March 4th, 2014 at the Microsoft Convergence event, Vertical Solutions, made three significant partnerships with Blue Horseshoe Solutions, Cincom, and Vidcie.  The Cincinnati, Ohio based customer experience software vendor provides cloud contact center and […]

Posted by R "Ray" Wang on April 6, 2014

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Event Report: Microsoft Convergence 2014 Day 1 Demonstrates Solid Momentum and Mindshare ( #CONV14 )

Microsoft Convergence Kicks Off In Atlanta The annual Microsoft Convergence customer event kicked off on March 4th, 2014.  Far from the days of the Stampede in Fargo, North Dakota, the event shows how far the Microsoft Dynamics customers, partners, and products have progressed.  Over 12,000 attendees including customers, partners, staff, and prospects gathered in Atlanta, […]

Posted by R "Ray" Wang on March 4, 2014

4 Comments

News Analysis: HootSuite Acquires uberVU For Analytics And Enterprise Growth

HootSuite Prepares For Enterprise Growth On January 22nd, 2014, Hootsuite announced its acquisition of analytics provider uberVU for an undisclosed sum. The Bucharest, Romania and Cambridge, MA based software company brings 42 employees and over 200 customers to HootSuite. Key insights for customers and prospects include: uberVu provides Hootsuite with enterprise class analytics. uberVU’s technology […]

Posted by R "Ray" Wang on January 22, 2014

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Event Report: #NRF14 Preview – Retail’s Big Show Hints At Lessons Learned In #MatrixCommerce

Retails Big Show Transformed For 2014 Over 29,000 people are expected to gather at the National Retail Federation’s big show (NRF) this Sunday, January 11th, 2014, in New York City.  #NRF14 brings the intersection of new retail business models, products, store concepts, technology, society, and culture together! A few big trends emerge based on conversations […]

Posted by R "Ray" Wang on January 11, 2014

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News Analysis: Microsoft Dynamics CRM Acquires Parature For Customer Service Capabilities

Dynamics CRM Gains Key Technology and Team To Take Existing Customer Care Assets To Next Level On January 7th, 2014, The Microsoft Dynamics CRM team announced a definitive agreement to acquire Herndon, VA based Parature for an undisclosed sum.  This acquisition is Microsoft Dynamic’s CRM’s largest to date. Parature is an East Coast software start-up […]

Posted by R "Ray" Wang on January 6, 2014

3 Comments

News Analysis: Verint Announces Intent To Acquire Kana For $514M

Verint Adds to Vovici and Contact Center Assets To Expand Customer Engagement Offerings On January 6th, Melville, NY based Verint® Systems announced a $514M intent to acquire Sunnyvale, CA, KANA Software.  Verint is a software vendor with a core in analytical software.  Verint’s core offerings provide enterprise intelligence and security intelligence.  The acquisition is significant […]

Posted by R "Ray" Wang on January 6, 2014

7 Comments

Tuesday’s Tip: Seven Lessons Learned In Customer Experience Strategies During A Data Breach (such as Target’s)

Every Brand Should Have A Plan For A Data Breach The confluence of centralized personally identifiable information, reliance on digital channels, ease of hacking of magnetic stripes, and the application of the Willy Sutton rule ( a.k.a. you rob banks because that’s where the money is) improve the odds that many organizations will face a […]

Posted by R "Ray" Wang on December 24, 2013

1 Comment

News Analysis: Sitecore Acquires Commerce Server In Quest Towards Customer Experience Management

Commerce Server Finds Its Logical Home On Wednesday November 20th, 2013, Copenhagen, Denmark based Sitecore acquired Ottawa, Canada based commerceserver.net for an undisclosed price.  Originally known as the Microsoft Siteserver and Commerce Server 2000, the product was orphaned by Microsoft,  then Ascentium, the key development partner were given the rights to further develop and market […]

Posted by R "Ray" Wang on November 22, 2013

2 Comments

News Analysis: Salesforce 1 Signals Support For Digital Business at #DF13

Salesforce Seeks To Tackle Digital Business At Dreamforce Over 125,000 virtual and physical registrants descend on San Francisco the week of November 17th for Dreamforce 13, a future of technology meets SXSW event.  One day in advance of the largest enterprise software event of its kind, Salesforce.com announces Salesforce 1 (see Figure 1).  The Salesforce […]

Posted by R "Ray" Wang on November 17, 2013

4 Comments

Event Report: Day 1 At Oracle Open World 2013: The Quest For Innovation #oow13

Past Oracle Open Worlds Have Disappointed Customers and Partners Let’s be frank.  The past five years at Oracle Open World have disappointed even the faithful.   The over emphasis on hardware marketing and revisionist history on cloud adoption bored audiences.  The $1M paid advertorial keynotes had people walking out on the presenters 15 minutes into the […]

Posted by R "Ray" Wang on September 22, 2013

2 Comments

News Analysis: Clarabridge Raises $80M in Funding For Expansion

General Catalyst, Summit, and Yuchun Lee To Take Clarabridge To Next Phase Of Growth Rapidly growing Reston, VA based Clarabridge, announced on September 10, 2013 a $80 million round of capital.  Founded in 2006, Clarabridge is a leading provider of customer experience solutions.  The funding announcement is significant as Clarabridge: Invests into global expansion and […]

Posted by R "Ray" Wang on September 10, 2013

2 Comments

Event Report: CRM Evolution 2013 – Seven Trends In The Return To Digital Business And Customer Centricity

Market Leaders Refocus On Digital Business and Customer Centricity The annual gathering of the industry’s top thought leaders, users, and vendors of CRM converged at the Marriott Marquis in New York this past August 19th to 21st.  As with any good conference, the speaker tracks and the corridor conversations provided a glimpse of where market […]

Posted by R "Ray" Wang on August 23, 2013

10 Comments

Research Summary And Speaker Notes: The Identity Manifesto – Why Identity Is At The Heart of Digital Business

Forward And Commentary Constellation Research keynoted at Ping Identity’s Cloud Identity Summit 2013 in July.  Gathered in front of the Identerati,  an Identity Manifesto was presented.  The research behind that manifesto has been summarized here in this summary.  The final big idea research report will offer insight into four of Constellation’s primary research themes, the […]

Posted by R "Ray" Wang on July 23, 2013

7 Comments

News Analysis: Kana Express 13 Addresses Omni-Channel Customer Service for Mid-Market

Just 14 months after announcing the acquisition of Trinicom, Kana has revealed the latest release of its cloud customer service suite for the mid-market, Kana Express.   Released on June 27, 2013, the new product reflects the company’s mission “To provide leading customer service solutions that empower our customers to create experiences that count, for their […]

Posted by R "Ray" Wang on June 29, 2013

3 Comments

Monday’s Musings: The Controversy Surrounding Gartner’s CRM Market Share Analysis

The Gartner Market Share Analysis:CRM Software Report Raises Questions On Accuracy of Market Sizing Reports The recent Gartner report “Market Share Analysis: Customer Relationship Management Software, Worldwide, 2012” has generated some controversy among the enterprise software set.  The report and other reports such as these, are often used for bragging rights by vendors and for […]

Posted by R "Ray" Wang on May 6, 2013

12 Comments

Event Report: 2013 Capgemini India Analyst & Advisor Day #CGAR2013

Capgemini India Plays A Key Role In The Global Delivery Model Analyst and advisors gathered on February 12th, 2013 at Capgemini’s India headquarters located near the trendy and upmarket Powai suburbs of Mumbai.  Capgemini India’s CEO, Aruna Jayanthi welcomed guests with a perspective on Capgemini India’s progress.  With more than 40,000 people, the team plans […]

Posted by R "Ray" Wang on February 17, 2013

0 Comments

Event Report: The Tweet Stream From #DF12

Enjoy the tweet stream from #DF12.  It’s all in here. The Storify Tweet Stream

Posted by R "Ray" Wang on September 23, 2012

4 Comments

Event Report: CRM Evolution 2012 #CRME12

CRM Continues To Evolve In A World Of Engagement The CRM industry’s major non-vendor customer focused event kicked off at the Marriott Marquis in New York from August 13th to 15th.  Conversations with prospects and practitioners at the event highlighted a few emerging trends: Shift from transaction to engagement. CRM traditionally focused mostly on the […]

Posted by R "Ray" Wang on August 14, 2012

14 Comments

Trends: The Battle For CMO Mind Share

Marketing and Advertising Budgets Are The New Land Grab Constellation Research, Inc. predicts that the global advertising market (paid search, display, and classified) will hit $125B by 2015.   While IT budgets continue to stay flat, marketing budgets are up.  Warc’s recent Global Marketing Index (GMI) entered positive territory in March 2012.  Consequently, the heat […]

Posted by R "Ray" Wang on August 2, 2012

15 Comments

Friday’s Features: Using Attensity Analyze 6.0 To Compare Customer Sentiment For @united @southwestair @virginamerica

A Travelers’ Tale of Two Airlines (@united vs @southwestair) A hurried shower, followed by a hastily packed bag.  Then, the race to the taxi stand (Figure 1).  Should be easy to get a cab at 5:45 am in Las Vegas, right? Only the late night crew roll into a casino this late or early in […]

Posted by R "Ray" Wang on May 18, 2012

8 Comments

Event Report: Lithium Network Conference 2012 #LiNC

Lithium Technologies Shows Continued Customer Momentum And Success In Social Marketing And Support To the tune of over 500 customers and prospects, Lithium kicked off LiNC on May 2nd, 2012, at the always stunning Intercontinental Hotel in San Francisco.  Compared to previous years, the audience was not only bigger, but also more experienced and energized.  […]

Posted by R "Ray" Wang on May 9, 2012

10 Comments

Event Report: Clarabridge Customer Connections 2012 #cbc312

Clarabridge “Turns Up The Heat” On Delivering Context For Customer Experience CEO, Sid Banderjee, opened up Clarabridge‘s 4th annual user conference to 350 customers at the Doral Golf & Spa in Miami, FL on March 5th, 2012.  Clarabridge, a sentiment and text analytics software provider helps companies discern insight from their text based customer feedback […]

Posted by R "Ray" Wang on April 9, 2012

0 Comments

Quark Summary: What Every CMO Needs To Know About The Six C’s Of Customer Engagement

Forward And Commentary CMO’s seeking to avoid the desensitization that comes with the adoption of new media will want to quickly deploy the Six C’s of Customer Engagement. A. Introduction Social media effectiveness for brands and enterprises will rapidly mirror the trends that email and web sites experienced during the late 1990’s to early 2000’s.  […]

Posted by R "Ray" Wang on March 8, 2012

3 Comments

Best Practices: From First To Worst – Continental In A Post United World, Lessons In Next Gen Customer Experience

Multiple Respected Research Survey Results Confirm Frequent Flyer Observations It’s official. In multiple respected customer experience research reports that cover the airline industry, the results are in.  Despite the numerous attempts by CEO Jeff Smisek to gloss over the issue with increasingly slicked up, feel good, on board welcome ads, Continental’s customer satisfaction numbers have […]

Posted by R "Ray" Wang on March 2, 2012

67 Comments

Monday’s Musings: Why Customers And Prospects Expect Clearer Rules About Content Marketing

Original Mission Improves Engagement Through Relevancy Content marketing re-emerges as a hot topic and trend in improving engagement with existing customers and prospects.  Marketers can improve the likelihood of engagement through the creation and sharing of relevant information.  Typical delivery formats include advertorials, emails, branded websites, white papers, webinars, podcasts, and field marketing events.  Content […]

Posted by R "Ray" Wang on February 20, 2012

3 Comments

Research Summary: Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)

Forward And Commentary As with any maturing product category, CRM applications have evolved over time from point applications to best of breed solutions to end-to-end suites. This report examines some common styles of modernization as CRM emerges from the systems of transaction era to the systems of engagement era and beyond. A. Introduction With the […]

Posted by R "Ray" Wang on February 13, 2012

1 Comment

Press Release: Customer Experience Expert And Veteran CIO, Jim Huser Joins Constellation Research, Inc.

Pacific Palisades, CA – March 8, 2011 12:25 PM (GMT -8:00) Pacific Standard Time Constellation Research Inc, an emerging and disruptive technologies research and advisory firm, announces the addition of Jim Huser as a VP & Principal Analyst in the research team.   Jim will focus on building the customer experience research agenda and driving […]

Posted by R "Ray" Wang on March 8, 2011

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