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Research Report: The 18 Use Cases of Social CRM – The New Rules of Relationship Management

Analyzing The Demand For Use Cases In Social CRM Since joining Altimeter Group, I’ve had the pleasure of collaborating with my colleague Jeremiah Owyang on Social CRM.  On a daily basis, the requests for Social CRM strategies escalated from all parts of the organization. In fact, requests reflected all facets of CRM including the usual sales, […]

51 retweets

Posted by R "Ray" Wang on March 5, 2010

16 Comments

Reality Check: Sales reps matter more than product

I haven’t posted for so long, butI felt like I had to give Mr. Analyst of the Year a break and actually write something. Over the last year I have become increasingly aware of something and wanted to share it with a larger audience. When I have conversations with companies about a pending software purchase […]

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Posted by John Ragsdale on July 14, 2008

9 Comments