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Personal Log: Social Media Detox, Not Sure I Like It

The Great Fire Wall Is Alive And Well This morning I arrived in Beijing, China. It’s my first visit to the Chinese capital and I’m excited to speak about innovating in the Cloud at Oracle’s Cloud World event (see Figure 1). Upon arrival, I went through my usual motions of logging in to wifi, taking […]

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Posted by R "Ray" Wang on July 22, 2014

0 Comments

News Analysis: HootSuite Acquires uberVU For Analytics And Enterprise Growth

HootSuite Prepares For Enterprise Growth On January 22nd, 2014, Hootsuite announced its acquisition of analytics provider uberVU for an undisclosed sum. The Bucharest, Romania and Cambridge, MA based software company brings 42 employees and over 200 customers to HootSuite. Key insights for customers and prospects include: uberVu provides Hootsuite with enterprise class analytics. uberVU’s technology […]

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Posted by R "Ray" Wang on January 22, 2014

0 Comments

News Analysis: Salesforce 1 Signals Support For Digital Business at #DF13

Salesforce Seeks To Tackle Digital Business At Dreamforce Over 125,000 virtual and physical registrants descend on San Francisco the week of November 17th for Dreamforce 13, a future of technology meets SXSW event.  One day in advance of the largest enterprise software event of its kind, Salesforce.com announces Salesforce 1 (see Figure 1).  The Salesforce […]

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Posted by R "Ray" Wang on November 17, 2013

3 Comments

Monday’s Musings: The Chief Digital Officer In The Age Of Digital Business

Market Leaders and Fast Followers Prepare for Digital Business In 2014 Conversations at Constellation’s Connected Enterprise last week validate a larger trend in the market place.  The audience of 220+ early adopters with 75% representing line of business and 25% in IT highlighted the convergence of the five forces of consumerization described in 2009 and […]

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Posted by R "Ray" Wang on November 4, 2013

7 Comments

Trends: Real World Lessons In Optimizing The Customer Service Experience From Kana Connect

Workshop On Optimizing Your Customer Service Experience Identifies Eight Strategies At the 2013 Kana Connect event from September 15th to 17th, 2013 in New Orleans, I had the pleasure of co-leading a workshop with Scott Hays a Sr. Director, Product Marketing for KANA Software.  The goal of the session was to explore eight strategies to […]

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Posted by R "Ray" Wang on October 20, 2013

0 Comments

Research Summary: Demystifying Social Business – Optimizing the Lead to Deal Process (Sales)

Forward And Commentary Constellation Research pioneered the complete set of front office and back office use cases for social business in 2010. This report provides insight into a key mega-area — lead to deal use cases. This best practices research report offers insight into two of Constellation’s primary research themes, the Next-Generation Customer Experience and […]

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Posted by R "Ray" Wang on June 11, 2013

3 Comments

Trends: Seven Priorities In The Shift From CMO to Chief Digital Officer

Shift From CMO to CDO Is In Progress Today’s marketing strategies increasingly depend more on digital and on data than in the past.  With more data, marketers can measure against a new set of metrics that matter including: calculating return on promotional investment (ROPI), performing multivariable testing (beyond A/b) driving conversion rates and optimizing efforts, […]

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Posted by R "Ray" Wang on March 6, 2013

8 Comments

Tuesday’s Tip: It’s Time To Consolidate Social Business Platforms

Greater Adoption In Social Business Signifies A Move To Consolidate Platforms Constellation’s buy-side clients tend to fit in the market leader or fast follower categories when it comes to organizational personas of disruptive technology adoption.  Since 2010, respondents have progressed through the DEEPR framework and the latest results from 2012 indicate that most survey respondents […]

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Posted by R "Ray" Wang on March 5, 2013

4 Comments

Monday’s Musings: Understand The Four Organizational Personas Of Disruptive Tech Adoption

Pace of Innovation Exceeds Ability To Consume Rapid innovation, flexible deployment options, and easy consumption models create favorable conditions for the proliferation of disruptive technology.  In fact, convergence in the five pillars of enterprise disruption (i.e. social, mobile, cloud, big data, and unified communications), has led to new innovations and opportunities to apply disruptive technologies […]

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Posted by R "Ray" Wang on December 2, 2012

13 Comments

Press Release: Gavin Heaton Joins Constellation Research to Provide Digital Marketing Research and Advisory Services

Digital Media Luminary to Launch Constellation’s Newest Research Theme, Digital Marketing Transformation SYDNEY, AUSTRALIA – Constellation Research, Inc., the award-winning research and advisory firm focused on helping clients navigate emerging and disruptive technologies announced today the addition of esteemed digital media pioneer, Gavin Heaton to the research team as Vice President and Principal Analyst. Heaton […]

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Posted by R "Ray" Wang on September 6, 2012

0 Comments

Market Maker 1:1: #HRTechConf Preview w/ Bill Kutik

15 Years of HR Technology At The Industry’s Premier Event The fifteenth annual HR Technology Conference and Exposition returns to McCormick Place in Chicago October 8th to 10th, 2012.  HR Tech is the industry’s longest running event looking at technologies that influence the Future of Work. The Inside View With Bill Kutik – Future of […]

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Posted by R "Ray" Wang on August 7, 2012

1 Comment

Tuesday’s Tip: Why Context Matters – Forget Real-Time, Achieve Right-Time

The Real-Time Hype Is Filled With Flaws The hype around big data, social media, and mobility has many folks imagining the real-time enterprise in the future of work, next generation customer experiences, matrix commerce, or the data to decisions journey.  While real-time theoretically leads to quicker information and faster response times, the reality requires closer […]

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Posted by R "Ray" Wang on July 24, 2012

30 Comments

Tuesday’s Tip: Dealing With The Real Problem In Social Business Adoption – The People!

Social Business Adoption Dependent On Employee Adoption Social business is more than a technology decision.  Many eager early adopters face challenges in adoption past the initial core team.  As we move from eager early adopters to ubiquitous usage, an examination of some organizations who have failed at internal social business reveals five common barriers to […]

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Posted by R "Ray" Wang on June 12, 2012

10 Comments

Monday’s Musing: Avoiding Social Media Fatigue Through Engagement

Social Media Moves From Ubiquitous Usage To Relevant Rationalization Have we hit a social media plateau?  In recent client conversations on usage of social media, the trendsetters appear to be “socialed out”.   Most early adopters seem to be overwhelmed with their personal (Facebook, Google+), corporate (Yammer, Jive, Chatter, SharePoint), and professional (LinkedIn) social networks.  In […]

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Posted by R "Ray" Wang on May 21, 2012

22 Comments

News Analysis: Informatica Launches MDM 9.5

New Product Addresses The Social, Mobile, Cloud, and Big Data World The convergence of social, mobile, cloud, big data (analytics), and video/unified comms changes the playing field from transactional applications to engagement applications.  The result – a sea change of new data types from structured and unstructured sources.  With greater volumes of data, demand for […]

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Posted by R "Ray" Wang on May 15, 2012

4 Comments

Quark Summary: What CFOs Need to Know About SaaS and Cloud Integration

Forward And Commentary This document addresses many questions asked by CFO’s about cloud deployments and the top integration questions often asked by CFO’s responsible for key business initiatives that involve technology. A. Executive Summary Organizations have escalated their adoption of cloud computing and SaaS applications in the past 3 years. As part of the broader […]

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Posted by R "Ray" Wang on April 30, 2012

2 Comments

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