Archives

Event Report: Customer Data Platform Takes Center Stage At Salesforce Connections 2019 #CNX19

Written with Nicole France @lnfrance Customer 360 Mantra Manifests In The Customer Data Platform Over 12,000 customers from 40+ countries convened at Chicago’s McCormick Center for the annual Salesforce Connections conference.  Stephanie Buscemi, CMO, welcomed the audience and key customers such as Conagra, Indiana Pacers, and State Farm to the stage.  Key highlights from the […]

Posted by R "Ray" Wang on June 19, 2019

Event Report: Microsoft Biz Apps Analyst Day Highlights Strategic Transformation #MSBizApps

Microsoft Dynamics 365 Seeks End To End Coverage Of Business Apps On February 10th to 12th, 2018, industry analysts converged onto Building 92 at the Microsoft Campus in Redmond, WA, for an update on the Microsoft Business Applications.  The Business Applications Analyst Forum was hosted by key executives including: Source: © 2018 R Wang and […]

Posted by R "Ray" Wang on February 14, 2018

Research Report: What's Top Of Mind From SAP Customers

Relevance And Value Lead The Inquiries About SAP From the criticism about indirect access to SAP Leonardo, the 2017 SAP landscape has been both gut-wrenching and transformational for clients. Rounded out by conversations at Americas’ SAP Users’ Group (ASUG), SAP Australia User Group (SAUG) and UK and Ireland SAP User Group (UKISUG) events, the top […]

Posted by R "Ray" Wang on December 19, 2017

News Analysis: @Adobe @Microsoft Partner Up For Marketing Cloud, Azure and #AI #MSIgnite

Adobe Move To Microsoft Azure Signals Closer Partnerships Ahead On September 26th, 2016 at the Microsoft Ignite conference in Atlanta, Adobe CEO Shantanu Narayen, and Microsoft CEO, Satya Nadella, announced a strategic partnership between the two companies.  Constellation sees the announcement from three points of view: Adobe makes Microsoft Azure the preferred cloud platform.  Adobe […]

Posted by R "Ray" Wang on September 26, 2016

Event Report: Business Transformation Top Of Mind For Microsoft Envision #ENV16 Attendees

Inaugural Microsoft Envision Event Seeks To Capture The Hearts and Minds Of Business Leaders An estimated 1800 paid attendees, 4200 partners and employees converged into New Orleans, Louisiana, for Microsoft’s inaugural business decision makers conference.  The three day event which also drew 100,000 online viewers, started April 4th, 2016 and concluded April 6th, 2016.  The […]

Posted by R "Ray" Wang on April 7, 2016

News Analysis: @Oracle Announces Agreement To Acquire Marketing Cloud A/B Testing Firm @Maxymiser

Oracle Marketing Cloud Customers Will Gain Channel Agnostic Customer Experience A/B Testing Solution Oracle announced the August 20th, 2015, agreement to acquire Maxymiser, a multivariate and A/B testing solution used to improve customer experience.  Here’s the quick video analysis of the deal (see Figure 1). (A blog post may follow given time constraints) Figure 1. […]

Posted by R "Ray" Wang on August 20, 2015

Event Report: Insights From #NRF15 Retail's Big Show Highlight Need For Continuity Of Experience

Attendees Buoyed By Economic Recovery Optimism At This Year’s Big Show The 2015 annual big show brought 33,000+ attendees to New York to explore the future of retail.   From the movers and shakers in the brand world to the hot retail technology vendors, the mood was buoyant and the outlook more positive than in year’s […]

Posted by R "Ray" Wang on January 13, 2015

News Analysis: SalesLogix Given New Life With Infor Acquisition

Infor Acquires SalesLogix To Expand Vertical CRM Footprint On August 14th, New York City headquartered, enterprise software giant, Infor, announced the intent to acquire the assets of Scottsdale AZ, Saleslogix for an undisclosed sum.  For those keeping track of CRM history, Saleslogix was last owned by Sage Group and sold off to Swiftpage, an existing […]

Posted by R "Ray" Wang on August 14, 2014

News Analysis: Understanding The Microsoft and Salesforce Partnership From The Customers POV

Microsoft’s Platform DNA and Salesforce.com Quest For User Productivity Drive The Strategic Partnership On May 29th, 2014, the Redmond based mega vendor Microsoft and the San Francisco based Cloud pioneer salesforce announced a partnership.  From the teleconference call with CEOs Satya Nadella and Marc Benioff; and in conversations with over 50 key executives, partners, and […]

Posted by R "Ray" Wang on May 31, 2014

Event Report: Customer Experience Management Alive and Well At Clarabridge Customer Connections #C3Rocks14

Customers Celebrate Success With Customer Experience Management (CXM) Around 450 customer experience professionals gathered at the Fontainebleau Miami Beach resort at Clarabridge’s Customer Connections Event April 28th to April 30th, 2014.  The event brought together professionals passionate about best practices, trends, and techniques in improving customer experience management.  Key customers at the event include major […]

Posted by R "Ray" Wang on May 3, 2014

News Analysis: Vertical Solutions Extends Customer Experience And Field Service Footprint With Three Partnerships

Vertical Solutions Partnerships Showcase Why Complex Field Service Is A Critical Glue Between ERP and CRM In Improving Customer Experience Announced March 4th, 2014 at the Microsoft Convergence event, Vertical Solutions, made three significant partnerships with Blue Horseshoe Solutions, Cincom, and Vidcie.  The Cincinnati, Ohio based customer experience software vendor provides cloud contact center and […]

Posted by R "Ray" Wang on April 6, 2014

Event Report: Microsoft Convergence 2014 Day 1 Demonstrates Solid Momentum and Mindshare ( #CONV14 )

Microsoft Convergence Kicks Off In Atlanta The annual Microsoft Convergence customer event kicked off on March 4th, 2014.  Far from the days of the Stampede in Fargo, North Dakota, the event shows how far the Microsoft Dynamics customers, partners, and products have progressed.  Over 12,000 attendees including customers, partners, staff, and prospects gathered in Atlanta, […]

Posted by R "Ray" Wang on March 4, 2014

News Analysis: Microsoft Dynamics CRM Acquires Parature For Customer Service Capabilities

Dynamics CRM Gains Key Technology and Team To Take Existing Customer Care Assets To Next Level On January 7th, 2014, The Microsoft Dynamics CRM team announced a definitive agreement to acquire Herndon, VA based Parature for an undisclosed sum.  This acquisition is Microsoft Dynamic’s CRM’s largest to date. Parature is an East Coast software start-up […]

Posted by R "Ray" Wang on January 6, 2014

News Analysis: Verint Announces Intent To Acquire Kana For $514M

Verint Adds to Vovici and Contact Center Assets To Expand Customer Engagement Offerings On January 6th, Melville, NY based Verint® Systems announced a $514M intent to acquire Sunnyvale, CA, KANA Software.  Verint is a software vendor with a core in analytical software.  Verint’s core offerings provide enterprise intelligence and security intelligence.  The acquisition is significant […]

Posted by R "Ray" Wang on January 6, 2014

Tuesday's Tip: Seven Lessons Learned In Customer Experience Strategies During A Data Breach (such as Target's)

Every Brand Should Have A Plan For A Data Breach The confluence of centralized personally identifiable information, reliance on digital channels, ease of hacking of magnetic stripes, and the application of the Willy Sutton rule ( a.k.a. you rob banks because that’s where the money is) improve the odds that many organizations will face a […]

Posted by R "Ray" Wang on December 24, 2013