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Monday's Musings: Who Gets To Be A Chief Digital Officer?
The Chief Digital Officer Navigates Digital Disruption… Chief Digital Officers serve as a leader who is wholly responsible and ultimately accountable for driving digital business transformation. As identified by Constellation in its’ recent report on the “Case For the Chief Digital Officer”, Constellation expects this executive to report directly to the CEO and bridge the gap […]

News Analysis: Going Deeper Into The Apple And IBM New Business Model Alliance
Global Partnership Signals Expansive View Of Digital Business Disruption On July 15th, 2014 IBM’s Ginni Rometty and Apple’s Tim Cook announced in Cupertino, CA a strategic partnership to transform enterprise mobility (see Figure 1). IBM has committed up to 100,000 employees to the initiative. Apple has not disclosed its investment effort. The announcement, made at […]
Call for Applications: SuperNova Awards for Leaders Disrupting Business Models With Digital Technologies
Deadline for applications August 1, 2014 The first awards to recognize pioneers, leaders, innovators who use technology to transform business In its fourth year, the Constellation SuperNova Awards will recognize seven individuals who demonstrate true innovation through their application and adoption of new and emerging technologies. As always, we’re searching for leaders and teams who have […]

Monday's Musings: The Seven Rules For Digital Business And Digital Transformation
Lesson Learned From Early Digital Transformation Projects Show New Rules For Digital Business Digital business transformation is one of the hottest board room topics in this year’s strategy planning cycles. Organizations around the world believe that they must begin the transformation process but many remain uncertain how or where to begin. Early efforts to create […]

Monday's Musings: Insights From GE's Global Innovation Barometer Show Executives Need To Be Disruption Ready
Disruption, Collaboration, and The Future Of Work Highlighted In Latest Edition Last week, June 16, 2014, GE unveiled the 2014 results for its “Global Innovation Barometer“. In the 4th annual survey, the GE team commissioned Edelman Berland to phone interview 3209 senior business executives between April 2, 2014 and May 30, 2014. Interviewees represented VP […]

Event Report: #PowerPlex At The Crux Of The New Manufacturing Renaissance
Plex Plays A Key Role In The Digitalization Of Manufacturing Over 900 customers, partners, and Plex Systems gathered at the DeVos Place on Michigan’s West Coast of Grand Rapids for the 13th annual Plex Systems user event. New features and a significant funding round book end the major announcements from the June 10th, 2014 Day […]

Event Report: Answers To The Top 12 Questions About SAP Ahead of #SapphireNow #ASUG2014
In The Era Of Simplification, The Complex Still Remains Complex More than 20,000 customers, partners, and prospects are expected to convene in Orlando, Florida for America’s SAP User Group (ASUG) and SAP’s annual conference known as Sapphire. Co-CEO Bill McDermott hopes to close a chapter in SAP’s history and open a new chapter as the […]

Tuesday's Tip: Five Steps To Starting Your Digital Transformation Initiative
Cut Through The Hype and Get Started Over the past 12 months, Constellation has interviewed, researched, or assisted more than 50 market leaders and fast followers crafting a digital transformation strategy. Regardless of industry, size of company, or geography, these early adopters share five common steps to success. In each case, these steps provide the […]

Monday's Musings: Why May 12th, 2014 Is One Of The Busiest Weeks In Enterprise Software Conferences
Ten Enterprise Software Events To Check Out And Follow The Week of May 12th, 2014 The Monday after Mother’s day was traditionally the week of the America’s SAP User Group and SAP’s big show, SAPPHIRENOW. However, this year the 20,000 plus attendee and over 250 partner sponsored show moved to June 2nd in order to […]

Event Report: Customer Experience Management Alive and Well At Clarabridge Customer Connections #C3Rocks14
Customers Celebrate Success With Customer Experience Management (CXM) Around 450 customer experience professionals gathered at the Fontainebleau Miami Beach resort at Clarabridge’s Customer Connections Event April 28th to April 30th, 2014. The event brought together professionals passionate about best practices, trends, and techniques in improving customer experience management. Key customers at the event include major […]

Monday's Musings: What Organizations Want From Mobile
Mobile Is The Entry Point To Digital Business Mobile is a key entry point into digital transformation and digital business initiatives. Along with cloud, social, big data/analytics, and video, mobile is one of the five pillars of digital. Mobile is more than the first screen of interaction for many users. Mobile describes how users expect […]

Research Summary: Economic Trends Exacerbate Digital Business Disruption And Digital Transformation (The Futurist Framework Part 3)
Constellation Applies A Futurist Framework To Guide 2014 Outlook and Beyond Constellation’s research team uses a tried and true futurist framework that looks at the political, economic, societal, technological, environmental and legislative (PESTEL) shifts ahead (see Figure 1). The PESTEL model is used to synthesize the major trends and provides guidance on how Constellation approaches […]
Event Report: Marketo Moves From Revenue Management To Customer Engagement Platform #MKTGNation14
Marketo Moves Beyond Revenue To Customer Engagement Platform A growing realization that funnels are dead again (and again) in sales, marketing, service, and commerce drives a big shift in the digital business disruption. In front of 6000 customers, prospects, influencers, and employees, Marketo’s CEO Phil Fernandez put to bed some myths about the mix of […]

Event Report: #AdobeSummit Celebrates Digital Marketing From Creative To Commerce
Market Leaders And Fast Followers Celebrate Over A Decade Of Digital Marketing Vision In 2004, Omniture founder Josh James, an avid skier, held the first Summit atop the Snowbird Ski Resort for 270 early adopters and converted. Fast forward eleven years to 2014, an estimated 5600+ customers, partners, influencers, and prospects gathered at the Salt […]
Event Report: The Storify From #AdobeSummit
Market Leaders And Fast Followers Celebrate A Decade Of Digital Marketing Vision In 2004, Omniture founder Josh James, an avid skier, held the first Summit atop the Snowbird Ski Resort for 270 early adopters and converted. Fast forward eleven years to 2014, an estimated 7000 customers, partners, influencers, and prospects gathered at the Salt Palace […]