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Research Report: Next Gen B2B and B2C E-Commerce Priorities Reflect Macro Level Trends
Recessionary Forces Challenge Organizations To Not Only Right Channel, But Also Personalize Organizations with e-commerce initiatives face a flurry of competitive forces that challenge existing assumptions put in place a decade ago. On the operational efficiency front, organizations must battle reduced product margins, shorter product life cycles, greater pricing transparency, and increased friction in multi-channel […]