Quips: The Slide Some Vendors Won’t Let Me Show On Social Media Tools

Published on January 16, 2012 by R "Ray" Wang

Social Media Explained In 140 Characters (More or Less)

Some time back a tweet went out describing what all the tools were (Figure 1).  I modified this a bit and now use it in alot of presentations to audiences around the world.  More than 80% of the conference organizers usually are fine with this slide.  Take a look and tell me what you think.

Figure 1. Social Media Overview

Your POV

So here’s the deal, some conference organizers won’t let me use this slide because they are worried about being politically correct or appropriate.  I’m curious to see what you think as I crowd source an answer for a current client? Is this appropriate or not?

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  • Hi Ray

    As always, #loveyorwork :-)

    Here in Australia simply change the word to “wee” and Australians will love this.

    Tailoring the message to your audience is always vital for credibility, which you’ve demonstrated here by consulting the community for their opinions. Well done.

  • I’m having that exact debate with myself on using the “social media as pee” slide in a presentation I’m doing tomorrow night for a group of physicians. I’m going to do it, and here’s why.

    Pee itself is not an offensive word. If it were, it wouldn’t be one of the first words we teach our children and it wouldn’t be one of the most-used words in conversations with our children for the first few years of their lives.

    For this audience, I figure they deal with bodily fluids and bodily functions all day, every day. (But maybe I should change “pee” to “urinate.”)

  • Ray – it’s a matter of culture/geography.
    I remember from my days at JDE when we could say things in Europe that we couldn’t say in the US.
    If you used the slide in SA, it wouldn’t be a problem.

  • Chris, I’ve known you since I’ve known social media as a set of tools, strategies, and a terrific way to build lasting friendships. You are intelligent, well-read, progressive, and thoughtful.

    That said, I’m mystified about why taking this route in, out and around “pee” has appeal for you in the first place. I’ve always known you to want to communicate — and to do that well. I think you often take the high road in doing that vs…well, the “not that.”

    So — with all your ingenuity and your demonstrated, world-wide commitment to elevate social media to an art form, is this your best vehicle to forward the understanding of it?

  • Could be inappropriate if in a formal business environment but I would argue against characterizing it as politically incorrect. From Wikipedia: “Political correctness (adjectivally, politically correct; both forms commonly abbreviated to PC) is a term which denotes language, ideas, policies, and behavior seen as seeking to minimize social and institutional offense in occupational, gender, racial, cultural, sexual orientation, certain other religions, beliefs or ideologies, disability, and age-related contexts, and, as purported by the term, doing so to an excessive extent.”

    The first of those could be applicable, your slide causes institutional offense in an occupational context, but I would argue that the other types of offense are more important to consider with regards to the phrase political correctness. Wikipedia goes on to say that the phrase is primarily used as a pejorative today, but I would argue that it is only Occupational Offense where that might be appropriate. All the other contexts listed speak to situations where something is politically incorrect because it is offensive to the (generally) least powerful people in society: people with disabilities, queer people, ethnic or racial minorities. In those contexts, it is clearly unjust and wrong to be Politically Incorrect, I would argue.

    It is only when tweaking the noses of propriety in an occupational context that Political Correctness takes the form of bottom-up offensiveness, rather than top down re-enforcement of social injustices.

    Therefor I think it’s best to kick the occupational context out of the definition of Political Correctness, to instead understand occupational offense as subversiveness, and save the phrase Politically Incorrect for its original intention: defense against injustice of marginalized people.

    Ok, after all that I gotta run and go pee now ;)

  • Ray – as always with social it’s all about context – so here’s a way to use the slide –

    For a five year old – here’s a primer on how to use Social Media today.

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